MOVADO GROUP

Movado is a Swiss watch manufacturer, whose name is Esperanto for "movement" or "Always in motion". Movado was founded in 1881 in La Chaux de Fonds by Achilles Ditesheim a 19 years old entrepreneur who hired six watchmakers and opened a workshop. Some of the most famous timepiece ever created are the 1912 Polyplan, the WWI Soldier's Watch with its protective grill or the 1950's Kingmatic series of rotor driven automatics and of course the legendary Museum Watch (1947) with its single dot at 12 o'clock representing the sun at high noon, an icon of Modernism.

Gerry Grinberg, the founder of the actual Movado Group, a true watch passionate rescued the Movado watch company in the 80's. Grinberg fled from Cuba; he survived his ordeal with the Castro's secret police and escaped with his family to the United States, where, against all odds, at the age of 30, he began selling impossibly expensive watches successfully. He transformed the luxury watch business in the USA. He became one of the makers of the modern watch world.He is well known for his crucial role in building the fledgling Piaget brand in the 1960s and '70s, his rescue and revival of the Movado brand in the 1980s and '90s.

Movado Museum Classic

Movado - Celebrating 125 years of artistry and innovation in watch design. Over 100 patents and 200 international awards. The Hallmark of some of the most famous timepieces ever created, notably the Museum Watch with its single dot dial. Movado has been one of the world's premier watchmakers, Movado Group, Inc. designs, manufactures and distributes watches from seven of the most recognized and respected names in time: Movado, Ebel, Concord, ESQ SWISS, Coach Watches, Hugo Boss Watches and Tommy Hilfiger Watches. ESQ SWISS, their entry-level Swiss watch brand which competes in the moderately-priced segment of the market, was launched by the Corporation in the Fall of 1992 as a collection that brought a new level of quality to watches with prices as appealing as their looks. Concord watch and Ebel watch have a their own page on Chrono-Watch.com.

Movado Watch Company SA

ESQ Swiss watches

Bettlachstr. 8

CH - 2540 Switzerland

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Movado main watch lines: Certa, Dolca, Eliro, Esperanza, Faceto, 14K Gold Collection, Museum, Junior Sport, La Nouvelle, ESQ